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Technology News
Zaker Adham
09 November 2024
11 October 2024
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Zaker Adham
Summary
Summary
Oracle has introduced autonomous AI agents to its Oracle Fusion Cloud Service, marking a significant move toward fully automated customer service solutions. These agents, powered by generative AI, are designed to handle tasks such as generating summaries for contact center and field service interactions, routing calls, and creating knowledge summaries. They can even formulate action plans to resolve issues, streamlining operations for both contact centers and field service teams.
The new release also includes a dashboard that provides insights into the number and type of tickets resolved by AI agents compared to human agents. This real-time data offers organizations greater visibility into their customer service performance, enabling them to identify areas for improvement.
Oracle's move follows similar advancements made by competitors such as Zendesk and Salesforce, which have also recently introduced autonomous agent technologies.
While autonomous agents present an opportunity to revolutionize customer service, achieving full automation is no small task. Predrag Jakovljevic, an analyst at Technology Evaluation Centers, highlighted that a complete transformation would require more than just a service platform. He pointed out that challenges in areas like ERP systems and supply chain management can still lead to customer dissatisfaction, even if the autonomous agents perform flawlessly.
"Being satisfied with a technician fixing a problem is one thing, but if there's a billing error or a part isn't available, customers will still be unhappy," Jakovljevic explained. According to him, companies like Oracle, along with its subsidiary NetSuite, Microsoft, SAP, and IFS, are among the few vendors with the capabilities to overcome these hurdles and deliver end-to-end automation.
Jeff Wartgow, Oracle's vice president of Service and CX product management, noted that the latest technology rollouts are aimed at addressing the preferences of younger generations like Millennials, Gen Z, and Gen Alpha, often referred to as "iPad babies." These generations tend to prefer resolving service issues via AI bots rather than interacting with human agents, a trend that could make traditional customer service models obsolete.
Wartgow believes automation will not only improve efficiency but also foster trust with modern customers by providing fast and effective solutions. He emphasized, however, that this does not mean the end of human roles in customer service. As automation takes on more tasks, service roles will shift to areas such as designing, optimizing, and managing these automated systems.
Oracle’s latest innovations in AI-powered autonomous agents mark a significant step forward in customer service automation. As more companies adapt to the changing needs of their customer base, the role of AI in service management is likely to continue expanding, reshaping how businesses interact with their customers.
Technology News
Zaker Adham
09 November 2024
Technology News
Zaker Adham
09 November 2024
Technology News
Zaker Adham
09 November 2024
Technology News
Zaker Adham
07 November 2024